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Michael Cooney

How Can My Funeral Home Get More Google Reviews?

Updated: Mar 29, 2023

As funeral directors, we understand the importance of receiving feedback from families. Google reviews, in particular, can have a significant impact on a funeral home's online reputation and visibility. Positive reviews can help attract new customers and build trust with families in need of funeral services. Funeral home owners should actively seek out Google reviews from satisfied families to grow their online presence. In this post, we'll provide some ideas on how funeral home owners can get more Google reviews from satisfied families.


Funeral Home Google Reviews
Get More Google Reviews


1. Ask for reviews: The simplest and most direct way to get more Google reviews is to ask satisfied families to leave a review on your Google My Business (GMB) page. You can ask in person, by email, or by phone. Make sure to let them know that their feedback is valuable to you and that you would appreciate their review.

2. Make it easy to leave a review: Provide a direct link to your funeral home's GMB page in all your communication channels. This makes it easier for families to leave a review without having to search for your page. Also, include instructions on how to leave a review, including how to sign in to Google if necessary.

3. Send a follow-up email: Send a follow-up email to the family after the funeral service or viewing, thanking them for choosing your funeral home and providing a link to your page for leaving a review. You can also include a brief survey asking for their feedback on their experience.

4. Add a review request in your email signature: Add a request for reviews in your email signature. This ensures that every email you send is an opportunity to ask for a review.

5. Use social media: Share your funeral home's GMB page link on social media platforms such as Facebook, Instagram, and Twitter. You can also include a call-to-action in your social media posts, asking satisfied families to leave a review.

6. Offer an incentive: Offer an incentive to families who leave a review, such as a discount on future services. However, be careful not to offer anything that could be seen as a bribe, such as cash or gift cards.


Remember, getting more Google reviews is not just about the number of reviews you have but also about the quality of the reviews. Make sure to provide an exceptional service to all families, and respond to all reviews, both positive and negative.



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1 Comment


Edward Gray
Edward Gray
Dec 21, 2023

Great tips on boosting Google reviews for <a href="https://www.irisorderofservices.co.uk"><strong> Funeral order of service </strong></a> homes! Building a positive online presence is crucial, and your suggestions are practical and actionable. Reputation matters, especially in sensitive services like funeral homes.

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