FOR IMMEDIATE RELEASE
Date: October 20, 2023
The Commander Initiative and Mortuary Marketing Join Forces to Empower Independent Funeral Homes
United States — The Commander Initiative, a funeral homes cooperative buying group, is thrilled to announce a strategic partnership with Mortuary Marketing, a digital marketing company renowned for its exceptional track record in the funeral industry. This collaboration aims to provide comprehensive solutions to address the common challenges faced by small to mid-sized funeral homes, ensuring their growth and success in an ever-evolving industry.
The Commander Initiative is a pioneering solution for Independent Funeral Professionals, offering them collective access to volume discount purchasing directly from approved vendors. The primary goal of this initiative is to empower its members by providing them with cost-effective procurement options, thereby increasing their competitive edge in the funeral services marketplace.
Mortuary Marketing, led by co-founders Michael and Conor Cooney, brings together a unique blend of expertise in both digital marketing and the funeral industry. The company is committed to delivering tailored marketing solutions that generate measurable results for funeral homes.
Key highlights of the partnership:
Data-Driven Strategies: Mortuary Marketing places a strong emphasis on data-driven marketing strategies to ensure a positive return on investment for its clients. Their comprehensive services are designed to boost the visibility of funeral home clients, enhance community relationships, and drive revenue growth.
Online Presence Enhancement: Mortuary Marketing is dedicated to improving search rankings and building a robust online marketing strategy to help funeral homes effectively reach their goals.
Eddie Pitt, the Founder of The Commander Initiative, stated, "The ever-increasing demands on the success of The Commander Initiative demanded the support of strong and proven partners in the marketing arena. We have selected SoCal Approach and Mortuary Marketing as our contracted providers for the initiative's marketing to ensure that we continue to grow and provide solace for independent funeral homes nationally."
Conor Cooney, Co-Founder of Mortuary Marketing, expressed his enthusiasm about the partnership, saying, "We have enjoyed the privilege of supporting independent funeral homes, and this partnership will provide much-needed digital marketing services for smaller funeral homes, which will be a necessity as we move into the future of the business."
The collaboration between The Commander Initiative and Mortuary Marketing is expected to bring a fresh wave of innovation and growth opportunities for independent funeral homes. By leveraging the strengths of each organization, this partnership is poised to empower funeral professionals, enhance their market presence, and support their ongoing success.
For more information about The Commander Initiative, please visit www.thecommandersinitiative.com
For more information about Mortuary Marketing, please visit www.mortuary-marketing.com.
About The Commander Initiative:
The Commander Initiative is a funeral homes cooperative buying group that empowers Independent Funeral Professionals by providing them with collective access to volume discount purchasing from approved vendors. The organization's mission is to address the challenges faced by small to mid-sized funeral homes, offering them cost-effective procurement options to boost their competitiveness in the industry.
About Mortuary Marketing:
Mortuary Marketing is a digital marketing company founded by Michael and Conor Cooney. The company specializes in providing tailored marketing solutions for funeral homes, employing data-driven strategies to achieve a positive return on investment. Mortuary Marketing aims to enhance the visibility of its clients, strengthen community relationships, and drive revenue growth for funeral homes.
Contact:
Eddie Pitt
Founder, The Commander Initiative
Phone: (312) 442-0443
Conor Cooney
Co-Founder, Mortuary Marketing
Email: conor@mortuary-marketing.com
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